In Apulia, tourism has experienced a notable development, both in the number of visitors and guests who decide to spend a period of stay in this wonderful region every year, and the number of locations and accommodation that offer more and more services at very high levels. Tourist vocation of the region follows the natural appreciation for the enchanting beaches of the Gargano, the Isole Tremiti and the beauty of Salento. Along these shores of rare charm are the inland landscapes, where a triumph of colours and scents brings back to the simple pleasure of the beauty of nature and where the architectural uniqueness of Itria Valley is also manifested, characterised by the presence of Trulli, built in the 16th century. The artistic treasures of Apulia also pass through the magnificent cathedrals of Bitonto, Trani and Bari and the very particular architecture of Castel del Monte in Andria and the florilegium of Lecce and Salento Baroque.
Apulia is also a region of faith and religion where, like Umbria, there is a remarkable presence of religious and spiritual tourism, which gathers more and more visitors eager to spend days to admire and contemplate the cathedrals, basilicas and sanctuaries of Apulia, silent witnesses of the artistic journey initiated and continued by dominations and lordships, places where remains and relics are often kept that transform them into important pilgrimage destinations. This particular form of tourism has its favourite destinations in Monte San Michele, San Giovanni Rotondo and the Byzantine Basilica of Bari that houses the remains of St. Nicholas, the patron saint of the city.
But, a holiday in Apulia, no matter a seaside, cultural or religious one, is not complete without having tasted the delicacies of culture and food and wine tradition of these places: the mastery of bakers, cheesemakers and farmers transforms the fruits of this land into simple products and, precisely for this reason, rich in flavour and fragrance. Aromas and fragrances that are the celebration of simplicity, like the bread of Altamura, famous for its taste and unique colour, or vegetables in oil, or the traditional recipes, accompanied by wines that reach points of excellence such as Aleatico, Primitivo di Manduria and Negroamaro.